About Sam Radwan
The commercial case and the risk case, in one career.
I am an operator who has spent sixteen years inside regulated businesses — running marketing and operations in law, insurance, healthcare and medical transportation, owning and running multi-unit healthcare franchises, and working as a cyber security analyst building monitoring against the NIST Cybersecurity Framework and MITRE ATT&CK.
That combination is the whole point. I can make the commercial case and the risk case in the same room, to the same board, in the same hour.
The record
Sixteen years, mostly inside regulated businesses.
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2014 – present
Fractional CMO & Business Advisor — Florida law firm
Twelve years retained. Marketing operations, franchise consulting and go-to-market strategy alongside market research, investment analysis and business-risk assessment for legal, franchise and private-equity decisions. Board-ready recommendations for ownership and advisory stakeholders.
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2024 – present
Fractional CMO & Strategic Operations — regional medical transportation
Market positioning, brand, digital growth foundation, marketing operations, reporting and technology enablement for a non-emergency medical transportation operator in a heavily regulated, service-intensive environment. Contributed to the growth of a multi-vehicle ADA-compliant operation.
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2026 – present
Financial Services Professional — licensed practice
Applying Florida 2-15 licensed expertise to retirement, Medicare and annuities planning: financial needs analyses and compliant client strategies inside a regulated advisory framework.
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2020 – 2023
Principal Partner & COO — content marketing agency
Architected the operating model, service delivery process, client management cadence and internal workflows. Streamlined processes and client systems, contributing to an 89% profit increase within the first year, and built repeatable workflows that improved delivery consistency and retention.
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2018 – 2021
Cyber Security Analyst — managed security provider
SIEM implementation, engineering and design for mid-size to large organisations across Microsoft Azure, AWS and VMware. Custom detection rules and monitoring frameworks; client training; procedural documentation, reports, use cases and risk assessments under the NIST Cybersecurity Framework and MITRE ATT&CK.
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2017 – 2020
Multi-Unit Franchise Owner & Regional Operations Manager — healthcare franchise
Owned and operated multi-unit locations and developed the South Florida market. Launched, staffed and ran three locations recognised among the three fastest-growing in the national system. Established SOPs, HIPAA-aware standards and reporting; managed payroll, budgets and cost controls.
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2015 – 2018
Insurance Broker — risk and coverage consulting
Risk management consulting, coverage consulting, property, casualty and commercial liability matching, and policy review.
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2010 – 2015
Marketing Strategist & Business Analyst — integrated marketing firm
Digital transformation, SEO/SEM campaign development and analytics, product life-cycle management, go-to-market strategy, corporate communications and brand systems for small and mid-size companies and start-ups.
Credentials
Verifiable, and on the public record.
What I am open to
Four ways this works, and I am open to all of them.
Based in Tampa, Florida. Available for relocation and on-site engagements internationally, including the Gulf. Delivered in English.
Get in touch
Tell me what you are trying to decide.
Whether you are hiring, scoping an advisory engagement, booking training, or looking for a speaker — say which, and what the organisation is actually trying to achieve. First conversations are direct, and they are not a pitch.